Internet Marketing Boondoggles: 5 Red Flags To Watch Out For

by Stu on

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I’m still relatively new to internet marketing, but have learned a lot and made some money in the process. My focus right now is reviewing and promoting affiliate info products and software designed for internet marketing. It’s a fascinating niche and I’m glad that I’m in it. One thing that really discourages me though is the number of really bad products that are being foisted on us every day. I have now researched 1000′s of internet marketing products and have written reviews for 100′s of them and since I can’t and won’t buy every product that I review, I need to do a lot of home work. Here are 5 signs that I’ve discovered that the product you’re interested in is going to disappoint you.

BLIND OFFERS

Blind Offers are sales copy that doesn’t describe the product much at all. The sales copy is merely a pitch based on dreams and promises. I see them all the time and I know you have too. You know the sales pages that includes images of fancy cars, jets, boats and dream vacations. They also include Paypal or Clickbank summary statements of overnight riches to be made. Blind offers will tell you what the product is not, but you never get a glimpse of what it is that you’ll receive if you end up buying it.

LOOPHOLES

Beware of products that say they have discovered a secret loophole. Many times loopholes are illegal, unethical and black hat in nature. In other instances the loophole promised is nothing at all and certainly not a loophole, such as an article marketing technique or a forum commenting strategy. If it is indeed a legitimate loophole, why would they be giving it away for $37 or $77.

GOOGLE/FACEBOOK TRICKS

Another one to stay away from includes a statement such as “trick Google into …”. The last thing in the world that you want to do is to try to outsmart Google because you’ll loose every time. The technique being promoted may work for a while, but could end up hurting you in the long run.

PUSH BUTTON

Be vary careful when an offer promises a fully automated approach or a simple “push button” to easy street. Unless the offer includes a video demonstration or detailed explanation of the software, it’s probably a come on.

UPSELLS

Upsells are very common these days and most offers include an upsell or one-time-offer (OTO) of some sort. You can pretty much count on the fact that a $37 to $77 dollar product will always include one. Legitimate upsells should be complimentary to the product and designed to enhance the offer. If the upsell is a required element to the original offer, or the original offer won’t work without the upsell item, then shame on the promoter and beware.

FINAL THOUGHTS

These are just a few of the tactics that I have noticed that raise a red flag for me when I’m investigating internet marketing info-products or software. The sale pages that I like offer a complete explanation of the product that describe what is included in the purchase perhaps with screen shots and videos. Of course some colorful promotion and showmanship is expected, but not to the point where that’s all you get. P.T. Barnam took the art of showmanship to new levels in the 1800′s, but when you hear the phrase “there’s a sucker born every minute” I just want to make sure that it’s not you or me.
 

P.S. If you want a simple step-by-step way to build a list, create an online presence and succeed from social marketing, click here to learn about the only government approved way to make money on Facebook (You’ll need to authorize the app to watch the presentation).

Image courtesy of comedy_nose on Flickr.com

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